For more than 70 years, Omnia has stood side by side with Southern African producers—not merely as a supplier, but as a trusted partner dedicated to helping farmers thrive. In an industry defined by unpredictability, shifting markets, and rising input costs, Omnia has consistently provided stability and guidance, empowering producers to approach modern agriculture with confidence, clarity, and resilience.
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Farming with Heart, Science, and Innovation
Agriculture in South Africa requires strength and adaptability. From unpredictable weather patterns to sustainability pressures and volatile markets, producers face daily challenges that directly impact their livelihoods. “At Omnia, we understand these pressures because we are right there next to our producers,” explains Louis Strydom, Marketing Director at Omnia. “Our role goes far beyond fertilizer—we walk alongside farmers, helping them manage their crops for optimised results.”
Omnia’s Feet on the Farm philosophy reflects its deep-rooted commitment to local communities. The company’s agronomists are actively involved in the day-to-day realities of farming, building trust and offering practical, data-driven solutions. This hands-on approach ensures that each recommendation is informed by genuine field experience and an understanding of unique regional conditions.
Nutriology®: Science-Driven, Farmer-Focused
At the core of Omnia’s success is its Nutriology® model—a holistic system that integrates scientific research with real-world farming expertise. Through precise soil and plant tissue analysis, Omnia provides customised nutrient solutions designed to improve efficiency and yield outcomes. Advanced SAP testing offers in-season crop performance insights, allowing producers to make timely adjustments for better results.
“Our solutions are not only crop and producer-specific,” adds Strydom, “but they also consistently deliver measurable returns on investment.” Supported by accredited laboratories and skilled agronomists, Omnia’s Nutriology® approach champions both nutrient-use efficiency and water-use efficiency—two critical pillars of sustainable agriculture. By optimising inputs and improving resource management, Omnia helps producers enhance profitability while safeguarding the environment.
De-Risking Farming, Delivering Results
Agriculture will always involve risk, but Omnia’s mission is to reduce uncertainty through innovation. The company has led the way in sulphur-based fertilisers, precision agriculture, and data-driven decision-making—empowering farmers to make informed choices that secure long-term success.
“We don’t measure success by how much fertilizer we sell,” says Strydom. “We measure it by what happens on the farm—better yields, improved crop quality, and smarter resource allocation.” This philosophy has established Omnia as a reliable partner for producers seeking sustainable growth and consistent performance across diverse conditions.
Ensuring Quality, Supply, and Sustainability
Omnia’s Environmental, Social, and Governance (ESG) strategy is central to its operations. The company’s goal of achieving “zero harm” aligns with its commitment to creating a positive impact through responsible and sustainable practices. Its resilient supply chain and continuous product innovation ensure that farmers receive reliable access to high-quality inputs while contributing to a greener agricultural future.
Between 2020 and 2024, Omnia reduced its carbon emissions by 75%, achieving 156,759 tonnes in 2024. The company also improved water recycling by 24% and increased used oil collection to 33%, preventing potential contamination of millions of litres of water. These milestones demonstrate Omnia’s forward-thinking approach to environmental stewardship and its dedication to progress that extends far beyond the farm gate.
A Legacy of Shared Prosperity
For over seven decades, Omnia’s partnerships have been built on trust, integrity, and shared growth. The company’s unwavering belief in collaboration has allowed producers to not only grow crops but to grow futures—for their families, their communities, and the next generation of farmers.
“Farming is about more than food production,” Strydom concludes. “It’s about building sustainable futures, and we believe those futures are best built together.”
To learn more about how Omnia’s Nutriology® model can help your farm thrive, talk to an Omnia agronomist today or visit www.nutriology.co.za.